Traditional Patterns and Craftsmanship Woven Together, Beautiful and Practical Hand Towels
The "Pattern of Happiness" series is an original design born from the traditional Japanese patterns that embody the meaning of "wishing for happiness," created together with a textile designer.
One of the patterns, Nanten (Heavenly Bamboo), is a plant cherished since ancient times as a symbol of "warding off evil" and "repelling misfortune."
We designed this motif, which is believed to bring good fortune, into a modern lifestyle style with a subtle dyeing technique.
✔ Careful Craftsmanship: Each piece is carefully dyed by artisans at a dyeing workshop in Kyoto.
✔ Modern Traditional Patterns: Enjoy choosing from three types of patterns and two color variations.
✔ Practical and Versatile: Suitable for daily use such as tablecloths, stools, and cabinets.
✔ Also for High-Quality Gifts: The "Pattern of Happiness" conveys special heartfelt wishes.
Adding a Touch of Japanese Beauty to Your Everyday
The size of the hand towel is approximately 90cm x 35cm. Although it is almost the same size as a face towel, it is thin and compact, which is its merit.
The fabric becomes softer with use, made of 100% smooth cotton that feels gentle on the skin.
Whether wrapping, decorating, or folding, this hand towel adds a quietly comforting and harmonious beauty to your daily life.
【As a towel or handkerchief】
Wipe your hands or face, or use it as a dishcloth or napkin.
【As a head or neck wrap】
Place it on your head to protect from sunburn or sweat, or use it as a stylish neck scarf.
【For wrapping】
Wrap your lunch box to enjoy lunchtime, or carry your pet bottle.
【As a furoshiki (wrapping cloth)】
Tie up your dishes or parcels, perfect for wrapping sweets, bottles, or mag cups as an eco-friendly gift wrapping.
【As interior decor】
Place it in a frame or on a shelf to accent your room. Also great for hiding clutter or dividing spaces.
【Bag handle cover】
Wrap around your bag handle to protect it. Also works as a cover to hide the bag's eyes.
【Tablecloth】
Spread it on the table to brighten your dining space. Also useful as a placemat or coaster.
【For travel】
Lightweight and thin, easy to carry and quick to dry, making it convenient for travel.
【As a napkin】
Use it as a napkin for meals, neatly placed on the table.
【As a gift wrapping cloth】
The auspicious traditional patterns can be used continuously after gifting, making it a thoughtful gift wrapping cloth.
The charm lies in its versatility. As a favorite piece, it quietly supports your everyday life.
The Charm of Hand-Dyeing Craftsmanship
This hand towel is an original fabric of Fuwa Market, handcrafted one by one by artisans at a dyeing workshop in Kyoto, a special masterpiece.
The charm comes from the deep color and unique blend created by traditional techniques.
Looking closely at the fabric, you can feel the richness of colors that only hand-dyeing can produce.
The subtle gradations and nuances create a unique beauty that only handcrafted work can bring to life.
Each piece is carefully dyed by artisans, giving warmth and depth that simple printing cannot express.
The craftsmanship brings out the detailed and refined Japanese beauty. Each time you use it, you can feel the meaning of traditional craftsmanship and Japanese aesthetics.
We invite you to experience the charm of this harmonious blend and warmth born from artisan handiwork.
Wishes and Prayers Woven into the Nanten Pattern
Nanten for Warding Off Evil
Nanten is a plant that has been treasured since ancient times as a medicinal herb brought from China during the Heian period, believed to suppress misfortune.
From late autumn to early winter, it bears many bright red berries, and it is cherished as a Nanten tree that carries the wish to "turn misfortune into good fortune" by reading the characters for "difficulty" and "turning".
Also, placing it in the entrance is believed to prevent evil spirits from entering.
The Hyakugaku Jiten (encyclopedia of hundreds of sciences) from the Edo period states, "Planting Nanten prevents fire disasters," and many households plant it in unlucky directions to protect their homes from fire disasters.
The colors include warm reds,
and two shades of gentle blues. While the colors harmonize softly, each has its own personality, adding vibrant Japanese beauty to everyday life.
※ Because the fabric is cut by hand, there may be individual differences in the placement of the pattern. Please understand this in advance.
Lineup of the "Pattern of Happiness" Series
The Fuwa Market "Pattern of Happiness" series offers designs arranged with six types of traditional patterns as modern motifs.
• Gingko pattern (Gingko's flame, calling for good luck)
• Ichimatsu pattern (checkered pattern, traditional beauty)
• Ume (plum blossom) pattern (plum for health and warding off illness)
• Seika-ha (blue ocean wave) pattern (symbol of unlimited abundance)
• Nanten pattern (warding off evil Nanten)
• Pine pattern (pine is a symbol of prosperity)
Please select your favorite pattern and brighten your daily life with vivid color.
Excellent "Craftsman Skills × Traditional Patterns" Products Are Also Ideal as Gifts
The "Pattern of Happiness" series is a special design that incorporates the wishes held by traditional Japanese patterns. It is a high-quality craft that conveys the spirit of harmony and is loved as a present for important people.
・Birthday presents for friends and family, Christmas gifts
・Gifts for Mother's Day with feelings of gratitude
・Thank-you returns for housewarming
・Local specialties for people overseas
・Lucky charms that call for good fortune as gifts or small presents
Why not choose your favorite design and add a touch of Japanese color to your daily life?
【Product Details】
・Size (approx.): Length 90cm (35.43in) × Width 35cm (13.77in)
・Material: 100% cotton
・Origin: Japan (Kyoto)
Valuing Connections with the Region and Society
All original products of Fuwa Market are carefully crafted by Kyoto-based artisans starting from Kyoto, Japan.
Accordingly, we collaborate with the affiliated company’s employment support facility "tomoni" to carry out light work such as packaging preparation and tagging.
This partnership was born from the experiences of the representative of Fuwa Market and the Nishida family.
By participating in the manufacturing site, we ask for work within a feasible range that connects the users' confidence and joy, and we return the corresponding compensation (wages).
Fuwa Market values the cooperation of "craftsmen's skills and the hands of related people coming together to shape the product" in such a collaboration.
